How does dynamic deep linking work?

Dynamic deep linking stores the link as an attribute so that users can be sent to different pages in the app after receiving a push notification.  For example, if one user recently viewed shoes in an e-commerce app and another viewed handbags, they would each be sent a link to the category that they last viewed.

This feature allows you to send users to a specific page they were viewing within your app, unique to each user. For example, you can now send users to the last item they viewed to reignite interest and incentivize purchase.

Note: In-App messaging also supports Dynamic Deep Linking


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